THE 5 STEP CLIENT JOURNEY ROADMAP
Attract new clients, deliver a valuable service, and maintain a lifetime relationship
What is a ‘client journey roadmap’?
A client journey roadmap is a process of identifying the various touch points that you have with your clients, potential, current, and past. Once these are identified you can start to be systematic, mindful, and creative about creating effective lead generation, all the ways you can add value to their lives, improve their experience with you and your company, and develop a lifetime relationship that pays dividends over and over again in the years to come.
The purpose of this course is for you to understand the roadmap that applies to your clients and to discover the touch points that are important so you can better understand how to allocate your marketing and operation efforts.