How to find the right strategic alliances so everyone wins

The purpose of this course is to help you understand what a ‘strategic alliance’ is, why they are important, and to start mapping out how to build these relationships now.

WIN x 3 is outlined in the first step, WIN WIN WIN. This concept is what helps guide all decision making in regards to Strategic Alliances. The question you must ask when considering pursuing a Strategic alliance relationship is simple; will the alliance benefit you, will it benefit the strategic alliance, and will it benefit the client? If the answer is YES YES YES, then you have a WIN WIN WIN (Win x 3) scenario and the relationship is approved for pursuit. Of course there are other common denominators that must be apparent such as sharing core values, but the most important element is finding the Win x 3 Recipe.

This is a short and succinct course, but don’t let its size belittle its importance. Strategic alliances are likely one of the most important places to emphasize when determining an overall plan for sustainable business growth. The right strategic alliance can cost very little and pay huge dividends.